In my role as Marketing Manager Netherlands and Nordics, I'm responsible for the success of Bing Ads in these regions. January 2016 - present

Responsible for the European content strategy of SEOshop, building relationships with online influencers, defining the PR and social media strategy in liaison with key stakeholders and creating content that is both user and SEO friendly. May 2015 - December 2015

Hired as the first Marketing Manager of SEOshop, given the responsibility to set up all online and offline marketing channels, built a new website in liaison with the development department, wrote all B2M and B2B content and increased the conversion rate of the website through paid search. Currently, I'm defining and executing the international marketing strategy of SEOshop, while managing a team of 10 marketing professionals. June 2012 - May 2015

Hired to increase the online presence of this B2B company, managed the creation of a new online store, optimised PPC campaigns and collaborated on SEO campaigns with an external agent, resulting in an impressive online sale increase. August 2010 - June 2012

Hired to manage all PPC campaigns and completed the task to optimise campaigns and safe 25% per month while allowing an acceptable drop in conversions by removing underperforming keywords and improving landing pages. November 2008 - August 2010

Hired to take over the email marketing campaigns, given the task to convert free customers to a paid account, built 3 email marketing programmes including usage stimulation, cross sell, and upsell, which resulted in the monthly conversion of a few hundred customers from a free to paid account. December 2007 - October 2008

Hired to support the Dutch Editorial team, created and optimised online advertising campaigns for Dutch clients and built a tool together with a colleague that created new keywords by concatenating them to existing keywords, which resulted in an increase in productivity of the whole Dublin office. July 2006 - December 2007

Joined Google to provide email support to Dutch customers using Google Accounts, Groups, Orkut, and Picasa, answered all emails within the set timeframe and started answering questions from German and US customers for the same products, resulting in a decrease of tickets in these queues. November 2005 - July 2006